Ultimate Resource for Business Quiz Questions includes the Business Quiz, Brand History Quiz, Corporate Logo Quiz, Business Quiz Spot, Corporate History Quiz, Logo Quiz, Business History Quiz and New Business Quiz
Sunday, July 24, 2011
Logo Quiz
Business History - Hugo Boss Logo History
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The strengths initially generated by the substantial and sustained success of the BOSS brand – first introduced as a classical men’s businesswear line in the 1970s – have been extended to a range of other fashion segments.
Today the BOSS image is transported by four independent and distinctively positioned lines targeting various needs.
The menswear collections are focused in BOSS Black on elegant businesswear, with BOSS Orange providing up-to-date casualwear and the BOSS Green collection offering performance sportswear. Those who demand exceptional materials, craftsmanship and exclusivity will appreciate the luxurious tailored fashions of BOSS Selection.
At the same time, the womenswear segment has been expanding both systematically and successfully. The refined looks of BOSS Black and the hip, creative fashions of BOSS Orange are now available for women as well.
The HUGO brand, launched in 1993, adds unconventional accents and uniquely different styles. The line has included womenswear since the end of the 1990s.
The Hugo Boss logo, a simple black and white textual design, denotes superior clothing for the discerning garment shopper. The Hugo Boss website does a great job of showing their class and style.
Thursday, July 7, 2011
Business History - SMU Logo History
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The SMU Tangram Lion
SMU's lion represents the qualities of Leadership, Strength, Dignity, Wisdom and Loyalty. It also reflects the country original name of Singapura, or "Lion City". The face is depicted by means of a stylized tangram.
Traditionally, a tangram is a collection of seven geometric pieces set in a square. These pieces are moved to create a myriad of spatial possibilities, limited only by the scope of human ingenuity.
The symbol has been created to convey the University's position at the forefront of tertiary education in business management and in strategic partnership with leading universities overseas.
The deep blue colour is strong and classic. The use of gold in the identity brings in richness and lightness. The combination of colours also reflects the history of Singapore as mercantile trading seaport - Gold for wealth and Blue for the sea that made it possible.
Business History - Canon Logo History
The company had always wanted a global perspective, and the logos reflected the same as early as 1934. A specialized advertising designer had created the logo which included typeface never seen before in Europe or North America.
The first camera launched by the company in 1934, was named as Kwanon, after the Buddhist goddess of mercy. The logo included the wordings and a picture of the goddess with 1000 arms and flames.
As the years went by, like all other logos we have seen above, the company strived to make the logo as simple and memorable as possible. The logo had only been trademarked in 1935, and after that a lot of designing work went into making the logo more balanced. After 1956, the logo hasn’t been changed, but the designing effort is clearly visible in their simple but classic logo.